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MARKETING FOR BUSINESS

We identify the most effective online tools for obtaining quality leads (MQL) for business. We build end-to-end analytics with real marketing effectiveness metrics and the cost of attracting each customer.

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WHERE TO START?

Promoting B2B products and services requires a comprehensive approach, and some online channels and strategies are designed for the "long haul."

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1

Customer Portrait

Detailed definition of the ideal customer portrait (ICP) and only then planning the budget, selection of online tools, targets for lead generation, and testing hypotheses.

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2

Lead Generation

The specificity of B2B marketing is high competition, a limited number of potential customers, and often limited traffic. Depending on the industry and geography, we choose the most relevant tools for communication with the ICP.

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3

Analytics

Attracting leads is only half the success in B2B. We build end-to-end analytics to determine the effectiveness of marketing, determine the cost of quality leads MQL (Marketing qualified lead), and SQL (Sales qualified lead).

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B2B MARKETING
TOOLS

  • Classic search advertising in Google and Bing

  • Possibilities of narrow targets and settings of banner advertising in Google Display Network, Bing Network, Display&Video360

  • Targeted advertising in Facebook, LinkedIn, Twitter, Quora

  • Comprehensive work with remarketing lists and a "warm" base using targeting

  • Collection and processing of a "cold" leads database (Data Research) from LinkedIn

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We will help attract quality traffic for your business, teach you to effectively use marketing communication channels with users.

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COST OF SERVICES FOR
B2B MARKETING

We will help with determining the scope of work to solve your tasks!

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CASES WITH
OUR CLIENTS

Successful cases with a detailed description of step-by-step actions. We talk about the comprehensive application of marketing tools and achieving set goals.

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POWER-UP

RIVIERA VILLAGE

+1 way to learn more about the target audience

From which channel did they come, which pages did they view, how long did they stay on the site before conversion, and what did they inquire about when they called? Creating a customer portrait reveals unexpected interests! A detailed guide with two case examples

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POWER-UP

SUPERLUDI

Data management in CRM

How to accurately assess the impact of advertising campaigns on revenue?
What happens to leads after they enter your CRM?
What key metrics should a paid traffic specialist focus on?
We will address these questions step by step.

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POWER-UP

DINERO

30.7% growth in brand advertising recall

What are the associated metrics influenced by YouTube advertising?
The case study provides an example of how YouTube advertising affects not only brand recall and interest but also leads to an increase in search traffic, which directly impacts conversions.

Pink Sugar

WE DO MARKETING
WITH LOVE

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