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TARGETED ADVERTISING

Targeted advertising allows you to precisely target your audience, resulting in increased efficiency

of the advertising campaign.

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WHERE TO START?

Working with targeted advertising requires a systematic approach in researching the target audience and a creative component.

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1

Data Collection

We help set up data collection on website visitors. We analyze user behavior on the site and their target actions. All data is transferred to advertising cabinets for further work with audiences.

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2

Defining the Core Target Audience

We identify the core target audience according to the target actions performed on the site. We segment data by demographics, interests, behavior, geography, and user preferences.

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3

Advertising

Setup

We test hypotheses with creatives, formats, and landing pages for the core target audience. We set up personalized advertising based on user preferences.

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IS YOUR TARGETED ADVERTISING WORKING CORRECTLY?

  • Do you use personalized targeting?

  • Do you separate targeting by creatives for Stories and the news feed?

  • Do you import data into the web analytics system?

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Having difficulties with the answers? Don't worry — we will help you figure out web analytics, teach you to ask the right questions, and together we will find answers to them.

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COST OF SERVICES FOR TARGETED ADVERTISING

We will help with determining the scope of work to solve your tasks!

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CASES WITH OUR CLIENTS

Successful cases with a detailed description of step-by-step actions. We talk about the comprehensive application of marketing tools and achieving set goals.

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POWER-UP

RIVIERA VILLAS

Real estate sales on Instagram

Is it possible to sell a house through social media advertising?
For those who underestimate the potential and audience of Facebook & Instagram, we explain how we assist in selling cottages through targeted advertising on social networks.

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POWER-UP

SUPERLUDI

Data management in CRM

How to accurately assess the impact of advertising campaigns on revenue?
What happens to leads after they enter your CRM?
What key metrics should a paid traffic specialist focus on?
We will address these questions step by step.

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POWER-UP

DINERO

30.7% growth in brand advertising recall

What are the associated metrics influenced by YouTube advertising?
The case study provides an example of how YouTube advertising affects not only brand recall and interest but also leads to an increase in search traffic, which directly impacts conversions.

Pink Sugar

WE DO MARKETING
WITH LOVE

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